Viktorija Bachvarova
1 min readMar 8, 2019

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To answer your question, I think the research on the direct connection between emotions and interface design is quite new, including the challenge to first conduct a proper measurement tool, that would be able to detect that direct link between the emotion and the perception of the interface (https://www.researchgate.net/publication/278963569_Emotion_and_Interface_Design_How_to_measure_interface_design_emotional_effect).

The extensive psychology studies in Gestalt theory suggests that: “we perceive objects and form an ‘impression’’ of them before any logical or cognitive assessment (https://www.researchgate.net/publication/324481499_Measures_of_Pragnanz)” and if a object has a “good gestalt” is perceived like it has a more sense of “completeness”.

The closest bottom to the point research I know of is the one from Larson and Picard (2007) http://www.psych.nyu.edu/pelli/papers/larson2007measuring-aesthetics.pdf about the measurement of aesthetics of reading and how the layout can influence that impression.

If you come across any additional research I would be glad if you could share it (:

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